Marketing is the key to finding and keeping new customers! A marketing plan outlines strategies for building brand awareness, identifying and addressing potential problems, and taking advantages of new opportunities. We want to share the plan of a student of our recent Marketing for Activity Managers Course, Toshi Matsumura, Management Analyst for our own AFRC Resort, Shades of Green.
|File Name (↑/↓)||Type|
|MP_MatsumuraT (July 14, 2015)||document (4 Mb)|